Introduction

Thank you for considering ModFXMedia as your marketing partner. In this case study, we’re excited to share the transformational journey of Solaris Whole Health, a business dedicated to empowering individuals through personalized health and wellness solutions. 

At ModFXMedia, we specialize in delivering tailored marketing strategies that drive measurable results. In this case study, we highlight our partnership with Solaris Whole Health, showcasing how we revolutionized their digital presence, amplified their client acquisition, and created a scalable marketing system. By launching a user-focused website, revamping social media, optimizing ad campaigns, and introducing evergreen webinars, we helped Solaris Whole Health establish a powerful marketing ecosystem. 

Here’s a closer look at the results.

Website Launch: A New Digital Foundation

We began by designing and launching a cutting-edge website to serve as Solaris Whole Health’s digital hub. 

Key enhancements included:

Modern Design: A sleek, health-focused aesthetic designed to appeal to wellness-oriented clients.

Improved Functionality: Faster load times, mobile responsiveness, and intuitive navigation for a seamless user experience.

SEO Optimization: Targeted keyword integration to improve search engine rankings and organic visibility.

Since launch, the website has driven impressive results:

-A 65% increase in overall web traffic.

-A 40% improvement in average site engagement time.

Social Media Revamp: Engaging Audiences Effectively

To maximize reach and engagement, we restructured Solaris Whole Health’s social media presence. Our efforts included:

Content Strategy: Developing a mix of educational, promotional, and testimonial content tailored to their audience for Facebook, Instagram, LinkedIn, Google My Business and TikTok.

Brand Consistency: Establishing cohesive visuals and messaging across platforms.

Paid Advertising: Running Facebook and Google Ads campaigns to connect with potential clients actively seeking wellness solutions.

These efforts resulted in:

-A 55% increase in social media followers.

-A 35% growth in engagement rates.

-A 65% surge in overall social media engagement, driving more inquiries and brand awareness.

Email Marketing and Newsletters: Staying Connected

To nurture leads and enhance client relationships, we introduced a robust email marketing strategy using Go High Level and Klaviyo. 

Our approach focused on:

Automated Drip Campaigns: Delivering targeted, personalized content to guide prospects through the client journey

Engaging Newsletters: Sharing valuable tips, promotions, and updates to keep audiences informed and engaged.

Performance Optimization: Tracking open and click-through rates to continually refine campaigns.

The results:

-A 45% increase in email open rates.

-A 30% boost in click-through rates.

-Enhanced client retention and repeat business.

Webinar Transformation: From Live to Evergreen

Recognizing the importance of direct engagement, ModFXMedia collaborated with Solaris Whole Health to host their first live webinar, focusing on stress management and achieving optimal health. From conceptualization to execution, we managed every detail:

Content Creation: Developed an engaging and informative presentation tailored to their audience.

Promotion: Designed and executed a multi-channel campaign to drive registrations, resulting in over 150 attendees.

Execution: Ensured a seamless webinar experience through advanced hosting tools and live technical support.

Following the success of the live event, we repurposed the webinar into an evergreen asset. This allows Solaris Whole Health to continually generate leads without the need for additional live sessions. The evergreen webinar has since contributed to a 20% increase in new client inquiries.

Results That Speak for Themselves

The combined impact of these efforts has been nothing short of transformative for Solaris Whole Health:

Website Traffic: Up by 40% with significant improvements in user engagement metrics.

Social Media Engagement: Increased by 65%, driving more inquiries and brand awareness.

Webinar Success: Achieved 150+ live attendees and sustained lead generation through evergreen content.

Client Conversion: A 30% uptick in inquiries turning into booked consultations.

Conclusion

The journey of Solaris Whole Health underscores the power of an integrated marketing approach. Our work demonstrates how a comprehensive, tailored marketing strategy can elevate a brand to new heights. From a revamped digital presence to dynamic social media, targeted ads, email marketing, and evergreen content, we’ve equipped Solaris Whole Health with the tools to thrive.

Thank you for taking the time to explore this case study. We’re confident that ModFXMedia’s tailored marketing solutions can help your business achieve similar results. Let’s work together to transform your goals into reality.

Ready to create your own success story? Click here to book a call today. Or call us directly at 904-673-7587 and let’s get started!